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That big smile? It's from finishing something I didn't know if I should start. In 2019, a friend and I tackled a rainy 100-mile road bike ride. I thought that was something for "real athletes" and other folks. Not me.

Guess what? We smashed it!

Strategic planning isn’t just for big corporations or longstanding organizations. It's for you, too. It can benefit everyone from individuals and startups to, yes, those bedrock, pillar-of-the community types.

Sometimes seeing ourselves—as individuals, as agencies, as organizations—is hard. It’s like writing your own resume; you’re uncomfortably close.

I help organizations get healthier by showing them a pathway to identifying and reaching a desired future state.

I speak at conferences, host workshops and give seminars to share key communication skills: tackling tough conversations, focusing energy on target audiences, communicating authentically, discovering personal values, and exploring how others see us. My favorite topic is "how to have a difficult conversation." It is the simplest, yet most meaningful skill I can share.